Insurance Company in Rockford IL | William King Insurance

Climb Every Mountain

It's not just a policy. It's personal.

The insurance market is vast and ever growing. With hundreds of companies and available products designed to help millions of people, status quo is no longer sufficient. No two clients have the same concerns, and no two clients should have the same, cookie-cutter protection solution.

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Our Services

We are Yosemite, an independent insurance agency in Madison, WI. We have more than 90 years of combined experience building personalized insurance coverage for individuals, families, and professionals. As an independent agency, we are not tied to proprietary products, nor are we limited to sell select policies. Instead, we have access to the top insurance companies in the market. We focus on finding the right policy, at the right price, that you both need and want.

Personalized

Helping you identify which products are right for you.

Business

Client-focused attention for every stage of your business and your career.

Estate

Manage your affairs during your lifetime and beyond.

The Future

Protect your family from life's unexpected events.

We're here for you!

Over the past 8 years, we have helped nearly 1,000 young professionals across 10 different states. We've helped people just like you explore their goals -- and in many cases, meet them.

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Helpful content

Curated articles, videos, and more for a financially savvier you.

Who Does Survivorship Life Insurance Benefit?

Later in life, the pros and cons of different life insurance policies are important considerations for married couples. It's vital to choose a life insurance policy that suits your unique circumstances.

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The Facts About Income Tax

Millions faithfully file their 1040 forms each April. But some things about federal income taxes may surprise you.

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Protecting Your Business from the Loss of a Key Person

Business owners may be able to protect themselves from the financial consequences of losing a key employee.

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Dog Bites and Homeowners Insurance

Reviewing coverage options is just one thing responsible pet parents can do to help look out for their dogs.

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The Wild West of Data Theft

Learn about cyber liability insurance in this entertaining video.

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Stay Safe with a B.O.P. At Your Back

Learn about the advantages of Business Owner Policies with this highly educational and fun animated video.

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What our team has to say:

"We put our clients’ interests first and are honest about what they can expect. Our job is to watch for your financial blind spots and always have your back."

- Dominik Dodny

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- Samuil Sadovsky

Bill King

bill@kingins.net

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